By Yang Yuan-ting and Kayleigh Madjar / Staff reporter, with staff writer
A survey of philanthropic trends by an alliance of nonprofit organizations found that most people used online platforms to donate to public charities or causes.
About 85 percent of respondents in a survey conducted by the Taiwan NPO Self-Regulation Alliance in July made a donation online in the past year, alliance secretary-general Shen Yi-ju (沈怡如) told a news conference in Taipei on Tuesday.
The 17-year-old alliance conducts a survey every two years to monitor trends in philanthropy.
Photo: Yang Yuan-ting, Taipei Times
Of the 85 percent who made a donation online, 82.7 percent used a credit card, 28.7 percent used a mobile payment system and 22.7 percent made a bank transfer, Shen said.
While 77.8 percent of donations were made through an organization’s official platform, 32.1 percent donated through Line Pay, of whom 45 percent were under 30, Shen added.
More than 74 percent of those who donated were women and more than 60 percent were under 39 years old, the alliance said.
More than 80 percent of respondents said they looked up information about the organization before donating, it said.
However, only 14 percent said they “definitely” follow up on how the funds were used, 18 percent said they often follow up and 24 percent said they sometimes do, it added.
Asked why they do not follow up after making a donation, more than half said they trust the organization and 46.2 percent said that donating was enough for them, the alliance said.
Meanwhile, 36.1 percent said they give recurring donations, usually between NT$500 and NT$1,000 every month, the alliance found.
The COVID-19 pandemic has negatively affected the number of people giving regular donations, said Joyce Feng (馮燕), professor emeritus in the Department of Social Work at National Taiwan University.
Although donations have fallen overall, charitable organizations have more on their plate than ever, alliance president Cheng Hsin-chen (鄭信真) said, urging the public to show their support.
People used to send donations in the mail, but now digital transfers are the norm, Cheng said, encouraging people to visit the alliance’s Web site to find information about charitable organizations.
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